This is just a short post to inform all our readers about the impending algorithm update to Penguin, AKA Penguin 2.0.
The recent changes that we’ve been talking about on Twitter was indeed NOT Penguin. They didn’t announce what it was but traffic has improved for the most part. Clients have reported the same thing as well.
The new Penguin is said to be coming “within the next few weeks” so it’s best to clean up your link profiles now, start building stronger links and try to recover those Penguin’ed sites from last year.
It’s also possible that they might target local search this time around as we noticed limited Penguin targeted sites for local.
We’re excited to see what Penguin 2.0 will bring to the table. Maybe it’ll finally bring an end to $5 for 10,000 link offers.
Well, it probably won’t, but it’s not a crime to dream. :)